by Jem Smith » 09 Feb 2025, 02:30
MysticMoons wrote:i dont think over half a million people canceling it cause of price...
It was right after the price hike, so yeah, it probably was.
"But this negative milestone isn’t significant when you get into the numbers.
Firstly, the platform now sits at 124.6 million users, down from 125.3 million, so 700,000 represents just over 0.5% of users leaving between its quarterly reports. Meanwhile, those price rises – which saw Disney Plus with ads go from $7.99 to $9.99 and the ad-free tier going up to $15.99 from $13.99 – represent a 25% and 14% hike, respectively, for each tier, so the remaining subscribers would more than cover the cost of people leaving."
https://www.techradar.com/streaming/entertainment/disney-plus-just-lost-700-000-subscribers-but-that-wont-stop-another-price-hike-far-from-itThe drop in subscribers was also from international users. In the US and Canada the number of subscribers and total revenue has actually gone UP not down in the past quarter. Disney's chugging along just fine.
[quote="MysticMoons"]
i dont think over half a million people canceling it cause of price...[/quote]
It was right after the price hike, so yeah, it probably was.
"But this negative milestone isn’t significant when you get into the numbers.
Firstly, the platform now sits at 124.6 million users, down from 125.3 million, so 700,000 represents just over 0.5% of users leaving between its quarterly reports. Meanwhile, those price rises – which saw Disney Plus with ads go from $7.99 to $9.99 and the ad-free tier going up to $15.99 from $13.99 – represent a 25% and 14% hike, respectively, for each tier, so the remaining subscribers would more than cover the cost of people leaving."
[url]https://www.techradar.com/streaming/entertainment/disney-plus-just-lost-700-000-subscribers-but-that-wont-stop-another-price-hike-far-from-it[/url]
The drop in subscribers was also from international users. In the US and Canada the number of subscribers and total revenue has actually gone UP not down in the past quarter. Disney's chugging along just fine.